I have been working in the fashion industry for over 20 years.

My experience with major international brands such as ESCADA, Laurel, and Liu Jo has given me a deep understanding of every facet of the fashion business — from creative direction to retail, B2B, and brand development.
This practical knowledge became the foundation for my PhD thesis, which now forms the core of my signature training programs.

Today, I combine my role as a fashion consultant with academic teaching.
I lecture on Fashion Brand Management and Marketing at universities in Germany, where I share real-world insights with the next generation of fashion professionals.

 What I bring to my clients:

Everything I teach is grounded in hands-on experience, research, and years of deep market analysis — both as an analyst and as someone who has been on the ground as a producer, designer, retailer, and buyer.

I help:

• fashion brands prepare for international expansion

• designers review and refine their collections

• boutique owners turn their stores into must-visit destinations

• and all creative entrepreneurs build sustainable, strategic businesses in the fashion world

What makes my approach different?

I focus not only on problem-solving, but on perspective — because that’s what defines a brand with longevity.
And I know: most designers are creators, not marketers. They’re visionaries — and not always equipped to sell their genius.

That’s where I come in.

With care, clarity, and respect for your values, I’ll help you grow and find your place in the global fashion industry — without losing your voice.